Saturday, 27 October 2012

Online Marketing System: Earn While You Learn How to Promote Your Own Stuff

Why look for an online marketing system?

You're wise to be looking to learn online marketing in today's world. Because these days people have been slapped so many times with advertisements from every direction that they are like to let their "B.S. filter" take precedent over their better judgment and simply not even listen to what you have to say (all the while nodding and seemingly agreeing).

Oh, but if they actually go to Google and type in something that they want to know about and happen to land on your online marketing system page - ah- a totally different attitude about taking in knowledge!

What does a good online marketing system consist of?

A good system that will draw leads and convert to sales consists of three parts: the capture page, the sales page, and the auto-responding system.

Function of the "online marketing system" capture page...

It does just that.. "capture" your lead. It will have great "ad copy" which is the compelling text on the page that is designed to intrigue your visitor.

The ad copy on a good capture page should include a relevant phrase they're searching for in the first few words, and a phrase to connect emotionally in the last part of the phrase.

For example, "Your Easy Online Marketing System for a Complex Cyber World" will relate to the readers' curiosity because they know how hard they have struggled to make sense of what they can never find "easy" in internet marketing.

In addition, the capture page should promise something. It may be best in this case to simply go to your brain and ask, "would I be willing to give my email address here for what I'm offering?" An example could be "I'll show you three things that anyone can do to get people to buy stuff from you".

The second portion of the online marketing system is the sales page..

This is a little trickier. Some people think as long as they lead people to land on their network marketing website (i.e. "mlmcompany.com/username"), then people will want to poke around and try to find stuff to buy. Wrong.

People are like sheep and need to be led. Actually, they're even more difficult than sheep! They need to be entertained a little to keep them interested before they flat out want to buy something.

Of course, if you're using your blog platform as a sales page then your long time loyal followers who feel they know and trust you from all your posts may want to buy from you.

But the best type of sales page is an extended video to capture and hold attention, giving value and entertainment while building passion and excitement. Most people will buy out of sheer emotion than common sense.

And the last but not least portion of the online marketing system is your auto-responding system...

I say "not least" because the average person needs to be approached seven times before making that final decision to buy. Since most of us are not likely to be calling our leads up to seven times each, it's the email auto-responding system that will do the work for you.

These three elements, when played right, can create your online marketing system on autopilot!

Even when you're new to online marketing, you can get started easily and earn while you learn with the Empower Network Blog that pays 100% commissions so you can earn while you learn with your new online marketing system.


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